“The fault, dear Brutus, is not in our stars,
But in ourselves, that we are underlings”
[Cassius, in Julius Caesar]
With the unwavering look and political persuasion of Pasha Antipov from Dr Zhivago, a chap I once chatted to over a pint some thirty years ago uttered a phrase that for some reason I’ve never forgotten: “every middle class man wants to be the engine-driver of society”.
I now think he put the comment in the bank for me for when I read the latest white paper from IFMA (International Facilities Management Association), “Redefining the Executive View of Facility Management“, helpfully publicised by the excellent Workplace Insight . It says that FM needs to either be strategic or become irrelevant. The usual aerated stuff like “promoting core competencies” predictably gets in the way of saying it as it is – FM wants to be in the suit suite so it’s not told what to do all the time.
In general terms, I’ve never understood the craving of just about every business function to “be strategic”, or (expressed as the HR community obsesses) for “a seat at the table”. It reflects archaic structures and power relationships. It pessimistically declines to consider more creative paths to influence. It assumes the benefit of rights but ignores the requisite burden of obligation. And it assumes unbounded freedom, but overlooks the imposition of restraint – it’s not all glory. Like driving the engine.
Recollecting the spirit of the conversation all those years ago, I don’t think Pasha would mind me adding that there is something of an entitled, bourgeois quality to the insistence too.
The reality is that FM is – and always will be – operational, and should be proud of it. It’s not a bad thing. It defines and strengthens its relevance.
Keeping the lights on, maintaining buildings, ensuring workplaces remain inspiring, guaranteeing people and assets remain safe and secure, feeding people healthily, managing large operating costs responsibly – none of these are, or will ever be, strategic. They are not even tactical. Yet they make a significant, in many cases vital, and in some instances a business-critical contribution to an organisation.
Because that’s it. It’s about making a contribution, and doing it damn well. With empathy, common sense, commitment and energy. Looking for better ways to do it, with the occasional (usually accidental or expedient) innovation. Talking to people confidently, like adults and equals – not in overbloated business guff. Looking for opportunities, as opposed to order-taking. Acting quickly and responsibly. Doing what’s promised. Focussing on the detail, sweating the small stuff. Taking pride in what is achieved, and using it as a baseline to improve further.
Acknowledgement and respect will accrue throughout an organisation to a confident and assured function happy in its contribution. There is nothing complicated in all of this, but it’s clearly not easy because too few do it well. For most, there is still a long way to service excellence. Energy focussed on a seat at the table is misplaced, and will only undermine the progress of FM. It really is time to shed the neurosis.
This does not in any way negate developing operational strategies (that’s not “being strategic”), philosophically contemplating the meaning of great service, conceiving of new philosophies of service, or simply having great, deep, insightful helpful conversations about FM. Being operational does not mean being trivial. The same intellectual rigour is required of FM as of all other business support functions, as part of understanding why it exists and how it can improve.
At this point I could do one of those naff “3 C’s” things that litter the ether. The 3 C’s of FM: Competence, Confidence, Contribution. I might write a white paper. But then again.